What Are Unlike Types Of Production Strategies ?
Different Types of Production Strategies
The unlike types of production strategies are grouped, listed in addition to explained nether next 3 categories, viz.,
The types of production strategies nether Business Strategies are every bit follows:
- Differentiation strategy
- Cost leadership strategy
- Market partition strategy
The production strategies nether Competitive Priorities are every bit follows:
- Price or cost strategy
- Quality strategy
- Delivery strategy
- Product mix or flexibility strategy
- Service strategy
- Eco-friendly products
The production strategies nether Competitive Advantages are every bit follows
- Flexible reply strategy
- Low cost strategy
The types of production strategies listed inwards a higher house are discussed every bit follows:
1. Differentiation strategy
Under a differentiation strategy, the companionship tries to live unlike in addition to unique from its competitors. It may offering amend quality, quantity, pricing, appearance, in addition to after sales-service, when compared to its competitors. It may offering to a greater extent than features in addition to facilities inwards its product. It may live to a greater extent than flexible spell dealing amongst its customers. It may also offering quick in addition to amend delivery of its products. So, at that topographic point are many ways, inwards which a companionship tin rest unlike from its competitors. If it maintains this uniqueness in addition to divergence inwards its production character in addition to client service, so it tin accuse higher prices.
2. Cost leadership strategy
Under a cost leadership strategy, the companionship tries to trim back its cost of production. This is done yesteryear producing goods on a rattling huge scale. By doing so, the companionship volition teach the benefits of economies of large scale. Higher the scale of production, lower volition live the cost of production. This is because per unit of measurement cost of raw materials, labour, advertising, sales promotion, R & D, etc. volition decrease.
3. Market partition strategy
In market segmentation strategy, the companionship divides the marketplace according to the type of customers it has to focus in addition to target. It sells unlike products in addition to services to unlike types of customers. To attain this goal, it produces in addition to sells goods in addition to services every bit per the needs of the customers. Therefore, marketplace partition strategy is also called Focus Strategy.
4. Price or cost strategy
Under toll or cost strategy, the companionship sells its production at a rattling depression price. This strategy is used when the products are homogeneous (same) inwards nature. That is, when the customers cannot distinguish the company's production from the competitors' products. In this case, the companionship volition create a depression price. So, the customers volition buy the company's production in addition to non the competitors' products.
5. Quality strategy
Under character strategy, the companionship produces in addition to sells high-quality goods in addition to services. The prices of such goods in addition to services are naturally rattling high. However, this strategy attracts those customers who prefer overstep character products in addition to are ready to pay necessary appropriate prices. The companionship must pay exceptional attending to the blueprint of its products. It must upgrade production blueprint in addition to add together novel production features to satisfy the electrical flow needs in addition to demands of its customers. Products which are designed badly volition naturally neglect inwards the market. To gain success inwards the market, the companionship must smartly invest to brand character innovative products that are gratuitous from whatsoever defects.
6. Delivery strategy
Here nether delivery strategy, the companionship delivers its production in addition to services to their customers every bit early on every bit possible that besides inside a fixed fourth dimension period. The companionship gives overstep priority to fast delivery of products in addition to providing quickest accessibility of services. Speed delivery of products in addition to fastest accessibility of services removes the occupation of scarcity in addition to unnecessary delays inwards the market. Delivery strategy is used every bit a selling tactic to struggle cut-throat competition.
7. Product mix or flexibility strategy
Under this strategy, the companionship produces in addition to sells a production mix. H5N1 production mix is a grouping of products, which are sold yesteryear the same company. Here, the companionship does non depend alone on i production for its survival in addition to growth. It uses a production mix because it offers many advantages to the company. However, alone large companies amongst huge production capacity tin purpose this strategy.
8. Service strategy
Under this strategy, the companionship uses a service to attract the customers. It gives quicker in addition to amend after-sales service. It gives around the clock, i.e. 24-hour client service. It may homecoming this service direct via the companionship or through the network of telephone telephone centres. Service is required for both consumer goods every bit good every bit industrial goods.
9. Eco-friendly products
Under eco-friendly strategy, the companionship produces in addition to sells environment-friendly products also called every bit Green Products. For e.g. producing in addition to selling lead-free petrol to trim back pollution, manufacturing mercury-free boob tube panels, etc., are some practiced steps to save nature. This is a novel type of production strategy. It is used to trim back pollution in addition to protect the biosphere. Companies may also recycle for sure materials similar plastic, metals in addition to papers. The properly recycled products are after used for manufacturing novel products in addition to inwards packaging. Companies purpose biodegradable packing textile to trim back the occupation of waste product disposal. Recycling reduces continuous demand wheel of natural resources in addition to thence somewhat minimize the exploitation of environment. The companionship informs Earth nearly their environment-friendly manufacturing approach through advertisements.
10. Flexible reply strategy
Flexible reply strategy is said to live used when a companionship makes necessary changes inwards its production plans that besides inwards accordance amongst the emerging changes inwards the market. Here, importance is given to speed in addition to reliability. That is, the companionship must brand quick changes every bit per the arising changes inwards the marketplace demand. It must also live reliable. That is, it must plough over a regular render of goods to its customers. There must non live whatsoever shortage of goods inwards the market. To attain this, the companionship must follow a strict production schedule.
11. Low cost strategy
Under depression cost strategy, the companionship fights massive marketplace contest yesteryear selling its products at rattling lower prices. Simultaneously, it must also hold the character of its products. H5N1 companionship tin alone sell its goods at minimum prices if it maintains a depression cost of production in addition to distribution. This tin live done yesteryear producing in addition to distributing goods on a large scale. That is, companionship must take hold payoff of economies of large-scale production.
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